Launch day is often celebrated like a finish line—the moment a product gets pushed live and the dev team high-fives before moving on. But if you’ve owned or operated software in the real world, you know that launch is only the beginning.
The truth is, this is when the real work starts. Your product is finally in the hands of real users. Features you felt confident in get challenged. Edge cases emerge. Small bugs become big blockers. And if your development partner treats launch like the end of the road, you’re now on your own to deal with the fallout.
At Telos, we approach things differently. We expect to live with the products we build, which means we architect them with long-term health in mind. We stay involved after launch to help clients evolve, support, and scale their product—because that’s where momentum is won or lost.
Support and Maintenance Built In—Not Bolted On
Most dev shops treat support and maintenance as a separate service. Sometimes it’s an afterthought; sometimes it’s a “phase 2” that never really materializes.
At Telos, we don’t split product development and product maintenance into two tracks. We treat support as a natural part of the dev cycle from day one. That means the same care that goes into building your product carries over into how it’s supported and evolved.
We proactively monitor for performance and reliability. We use tools like Sentry and Rollbar to catch bugs early—often before users even see them. And we make infrastructure decisions during development that reduce friction later, not increase it.
This approach helps prevent tech debt, speed up iteration, and ensure the product remains reliable and responsive long after launch day.
Same Developers, Better Outcomes: Why Continuity Matters
A common post-launch pattern: the original devs roll off, and a new, unfamiliar team picks up the reins for support. The result? Slower fixes, disconnected decisions, and a growing pile of context debt.
We avoid that by keeping the original developers involved. The people who wrote the code are the same ones who monitor, fix, and improve it after launch.
This leads to faster resolution times, better architectural decisions, and cleaner iteration. It also creates accountability. When you know you’re going to be the one living with the code next month, you build it differently.
Flexible Support Models That Match Your Stage
Some teams are still building aggressively and need a partner who can ship new features while keeping the product stable. Others are shifting into a steadier phase and want peace of mind more than constant development.
We offer two main support models to fit those needs:
Ongoing Development + Support
Ideal for teams who are still growing the product. We ship features, monitor performance, and fix issues in real time—all within the same sprint cadence.
Lightweight Support Retainer
Perfect for products in a more stable phase. We keep an eye on uptime and error logs, handle critical bugs, and are available when more complex needs arise. No unnecessary over engineering, just thoughtful coverage.
This isn’t about selling you more hours. It’s about ensuring your product stays healthy, usable, and adaptable, no matter where you are in the journey.
Launch Isn’t the End—It’s the Start of Your Learning Curve
Products don’t fail because they didn’t launch. They fail because no one stuck around after launch to help them adapt.
We don’t just hand off a codebase and walk away. We stay engaged—through the messy feedback loops, through the performance bottlenecks, through the “can we tweak this one part?” iterations that make or break adoption.
Because we’re not just building software. We’re building a relationship with your product and with your team. One that can flex and grow as your goals evolve.
If Your Product’s Still Growing, So Should Your Team
If you’re launching a product—or recently launched one—and you know the real work is just beginning, we’d love to help.
Telos is built for teams who want to move fast but stay grounded. We partner best with product owners who want to keep their software lean, scalable, and well-supported without overextending internal resources.
Launch is day one. Let’s build what comes next.
